Who they are
Mani di Fata is a brand and magazine that has inspired embroidery, knitting, and crochet enthusiasts for nearly a century with unique projects, detailed instructions, and quality Made in Italy products.
What we did
We built an e-commerce platform that organizes magazines, yarns, accessories, and creative kits. Content architecture that allows searching by technique, level, and collection. SEO for 'cross-stitch patterns' and 'crochet kits'. Blog with step-by-step tutorials. Social media with visual content and creative challenges. Newsletter with new releases, tips, and promotions.
Key features
- Website development and content architecture
- SEO for hobby and craft e-commerce
- Blog and tutorial creation
- Social media and newsletter management
Why choose GILBI
A digital ecosystem that transforms a century-old tradition into a modern, engaging e-commerce experience.
Other Case Studies
Discover other projects created by GILBI for Italian and international brands.